Alexander Ross

Experience

  • Lead Developer, NBC Digital Networks

    • Lead developer on a family of four blog sites built on a single Drupal installation.
    • Custom built several modules to connect with third-party APIs, incorporate DART ad-tags and incorporate new functionality.
    • Created a base theme & several sub-themes. All markup is W3C compliant.
    • Managed the development team and served as the main technical point of contact for project stake holders.

  • Manager of Online Production, The New York Post

    December 2006 — October 2009

    • Managed the online production group responsible for front-end design, styling & markup; advertising support; editorial special sections
    • Served as technical lead on an enterprise-level Drupal-based blog site, pagesix.com during its entire development cycle including site architecture, module development and theming.
    • Created innovative advertising takeovers — rebranded pages or sections — often including flash animations, photo galleries, or videos
    • Built a complex takeover scheduling system as well as an automated email newsletter system using object-oriented PHP
    • Transitioned nypost.com to standards compliant XHTML, AJAX based web applications, and lightweight page designs
  • Creative Director, Do Something Inc.

    August 2004 — December 2006

    • Developed and maintained the Do Something brand
    • Supervised dosomething.org's transition to Drupal and helped plan each step of
      the development cycle; module development & theming
    • Prior to migrating to Drupal, designed, built and maintained a custom PHP/mySQL-based CMS for dosomething.org including both the front-end and back
    • Created all print materials (layout, graphic design & pre-press), including BUILD magazine (circulation 100m – 450m, 32pps) published 3 times per year
  • Lead Developer, Pearson Education

    January 2003 — June 2003

    • Lingo and Actionscript programming for The Precision Planner, a curriculum tool for teachers
  • Research Assistant, Georgia Institute of Technology (LCC)

    May 2002 — May 2003

    • Designed a database for an annotated version of the film Casablanca
    • Designed a commentary and annotation tool for Casablanca using Macromedia Director
  • Multimedia Developer, Boston Univ. Office of Info. Tech.

    July 2001 — May 2002

    • Designed websites & SMIL file presentations
    • Provided formal instruction in software packages including Dreamweaver, Fireworks, Photoshop, Illustrator, HTML & CSS

Education

  • Master of Science in Information Design, Georgia Institute of Technology

    May 2004

  • Bachelor of Arts in Communications, Boston University

    May 2002

Expertise

  • Project Planning
  • Workflow Orginization
  • Front-end Web Design
  • Database Design
  • w3c Compliant Markup
  • 508 Compliance
  • Web Accessibility
  • SEO
  • Rapid Prototyping
  • Print Design
  • Prepress
  • Training

Languages & Frameworks

  • (X)HTML & CSS
  • PHP
  • javascript
  • AJAX & AHAH
  • jQuery
  • Drupal - Theming
  • Drupal - Module Development
  • XML & JSON
  • mySQL & postgreSQL
  • actionscript

Tools

  • Fireworks
  • Photoshop
  • Illustrator
  • In Design
  • Coda
  • TextMate
  • Zend IDE
  • Eclipse
  • SVN
  • MAMP / XAMP

Sites